welcome!

It’s time to make your digital content shine.

You have something special to offer. But is it getting lost in the scroll? I’m here to help digital brands create visual assets that showcase your unique value, designed to attract the right audience so you can meet your business goals.

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Get ready for standing ovations

You only have one chance to make a first impression, and attention is waning. In today’s online space, it’s imperative that your visuals are unique, consistent, and communicate your brand’s value—at first glance. Together, we’ll craft show-stopping content that compel your audience to love, engage, and share.

here's how i help digital brands:

DIGITAL Brand Styling

Working from the foundation of your business goals and principles, we’ll establish an aesthetic reflective of your unique brand and create a style guide to streamline your content creation process.

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Content Planning for Digital brands

Imagine always knowing what to post. We’ll create share-worthy visuals for all of your upcoming initiatives, filling your editorial calendar with smart, strategic content.

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Creative Direction for Brand Photos

Have an upcoming brand photoshoot? Ensure you’re getting the most from your photos. I’ll work with you to set the creative direction and establish an aesthetic that matches your brand’s style, helping you look and feel radiant.

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About me

A modern maker with a classic approach to creating visual content.

An elder millennial, I learned graphic design the old-fashioned way, but for the past fifteen years, I’ve practiced those principles in the digital space. The result: content that stands the test of time.

I work with clients to craft everything from the ground up, establishing a strong foundation and energizing your visuals with meaning.
Impactful content goes beyond what we see. We’re here to make your audience feel.

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Digital Brand
Blueprint

Your new go-to resource for content creation. Fill in your brand’s details to instantly establish consistency so that you can start attracting the right audience.

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resources to help your digital brand look its best

Digital Brand Blueprint

This two-page workbook will help you hone in on your brand's aesthetics so that you can easily create consistent content.

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Content
Planner

Map out a month's worth of strategic content using this guided planner and calendar.

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Brand Photos
Checklist

Prepare for your upcoming brand photoshoot with this list of everything you need to make the session go smoothly.

COMING SOON

MY MISSION

Helping digital brands to show up looking
red carpet ready.

Like film or television, digital content has the power to educate, delight, and inspire your audience through the story of your brand. Your business is the star of the show. I’m here to make it shine on screens big and small.

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Get on the A-List

Once a week, I send tips and resources to email subscribers, designed to help your digital brand stand out online. Sign up for the inspiration you need to keep your content elevated.

Champagne optional. Popcorn always encouraged.

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Content Planner for free when you subscribe

I’ll help you hone the aesthetic for your photos, making you look and feel your best while ensuring you end up with the images you need to make your brand shine across all of your platforms.

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From the Archives

What a digital brand needs to stand out in 2022

The guidance you need to elevate your brand’s presence, with simplicity.


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PERSONALITY TESTS FOR CREATIVES

Essential tools designed to help you understand your strengths, spot weaknesses, and differentiate your work.

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SIMPLE WAYS TO UPDATE YOUR BRAND

5 quick actions you can take to update your aesthetic when you don't have time for a full rebrand.

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Design. Champagne. Books. Travel. Film + TV. Scenes from my kitchen. And cats.

@michellehickeydesign